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Pasadena is an on-demand labor marketplace focused on creating more work opportunities. After spending years mentally grappling with issues arising from the evolving labor market, Pasadena's founder decided that creating work opportunities would be the most effective starting point. Pasadena originated as a career services marketplace but pivoted after its founder had a lightbulb moment when ruminating on labor statistics prepared for a presentation in Pasadena, CA. Dedicated to a lifelong pursuit of becoming a pillar in the global labor conversation, she realized there was no way around this new starting point as its enactment has historically lifted nations from poverty and some into empires. Our company will be following in the footsteps of Uber, proliferating their revolutionary sign-up-and-go labor approach. We hope to become part of the global labor infrastructure, securing stability of nations experiencing modernization. Pasadena will do so by offering popular on-demand services in addition to developing new services fulfilling unmet modern needs.

Navigate to the Pilot page to learn about the first service Pasadena will be testing.

ABOUT PASADENA

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Founder / Kianna Torres

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